masterclass
This masterclass will share ways in which animation leaves the movie screen and comes to life in the immersive universe of 3D through Virtual Reality. Participants will be guided along the new paths where art and technology meet, creating truly revolutionary cinematic experiences and showing how technology can put creative power directly in the hands of those who live the experience, dissolving boundaries between spectator and action.
hélder da rocha pereira
Hélder da Rocha Pereira is the founder and creative director of Unloop – Real Experiences, an agency that transforms narratives, art and emotion into immersive experiences, combining augmented reality, virtual reality and the human touch of traditional art.
lecturer hélder da rocha pereira (unloop)
duration 2h30 min.
target audience people interested in animated cinema, students and professionals in the audiovisual and film industries, artists and other interested parties
support portuguese republic – culture / directorate-general for the arts. rtcp – network of portuguese theaters and cinemas
